The Twitter craze isn’t just for teenagers. Although Twitter’s platform is based on texting, it has caught on with people from many walks of life, and small businesses can ill afford to ignore it in their marketing efforts. Not only should businesses post on Twitter regularly, but they should also take the time to respond to every incoming tweet. Twitter … Read More
6 (More) Terrible Social Media Tips You Should Ignore
Social media marketing is an important part of your marketing campaign. On average, Facebook receives 809 million visits per month, making it one of the strongest marketing channels out there, and that’s only one social network. Thanks to the size of the market on social media, there are a ton of blogs giving advice about how to leverage this channel. Unfortunately, … Read More
Delete, Apologize, Move On: 3 Simple Steps to Handling a Social Media Mistake
If you’re new to social media marketing, you might be a little bit intimidated by the scope of what you’re doing. Every social media post has the potential to be seen by millions of people, and once you post something on the Internet, it’s there in some form forever, even if you delete it. It’s natural to be concerned about … Read More
5 Ways To Use Twitter Photo Collages In Your Online Marketing
Twitter may be more important to your small business’s social media marketing campaign than you realize. Many local business owners eschew Twitter in favor of Facebook or Google+ because of Twitter’s 140-character limit and sparse layout, which makes them think Twitter is not a serious social media platform. In actuality, Twitter is one of the fastest growing platforms, which means … Read More
6 Terrible Social Media Tips Small Businesses Should Ignore
Social media is now a crucial aspect of business marketing. There are thousands of websites offering advice on how to approach it. Unfortunately, some of this advice does more harm than good. As a small business, you might not have the time or money to devote to some of the recommended approaches. In addition, some social marketing tips found on … Read More
How to Post on Twitter (With Images)
Twitter is an excellent platform for local businesses to utilize in their online marketing campaigns. The nature of the newsfeed is rapid and ever changing, which makes it a great vehicle for posting updates or information that is time-sensitive. But before we can get to any of the crazy tricks you can do on Twitter, we need to outline the … Read More
How You Can Double Your Twitter Followers
There is an astronomical number of people using Twitter. There are more than 500 million users and 135,000 new users are signing up daily, and all of these users love engaging with brands on the platform because it feels personalized and special. For small businesses, Twitter is a very important resource to reach new markets with.
Why You Should Use Google+ Now More Than Ever
Earlier this week, Google+ changed its policy on user profile names. In the past, users had to use their real names when commenting or reviewing businesses on the platform, but now users can use any name they want on their profile. When Google+ launched, they required real names as a means to avoid fake profiles. However, there were many users … Read More
8 Easy Ways to Create Amazing Visual Content with Your Smartphone
Visual content is important to customer engagement. Research shows that social media posts that contain photos or images are 55 to 94 percent more likely to get comments or shares than those that do not. If you’re a small business owner, you might wonder how you can create the visual content you need without spending time or money you don’t have. Fortunately, … Read More
Get The Most Bang For Your Buck On Twitter With Promoted Tweets
Twitter is a giant network—home to millions of users and businesses competing for digital space. Because of this, many businesses–especially small businesses–get left behind in the race to profit. For a while, Facebook was the hub of advertising on social media, but that has changed. Twitter has entered the playing field for small business marketing and advertising. Twitter created an … Read More
